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So What Exactly Is Link Building
To put it simply, link building is the process of getting links from other websites pointing to your website. The more back links your site has, the higher the link popularity.
When done effectively, it creates higher traffic to your website, increases page rank and allows you to rank higher in search engines.
However, link popularity alone doesn't guarantee that you will achieve high rankings in search engines but it is still a critical tactic to get your site indexed and get organic traffic.
There are different types of links that will require different methods of getting them.
Inbound links. These are the links that are appearing on other websites pointing to your site. They are also known as one-way, non-reciprocal links. Some of the common ways of getting them will be through directories submission, blogs, articles submission and press releases. Having high quality inbound links from relevant websites will give your website higher page rank.
Reciprocal links. This means having your website linking to others and the other websites will link to yours in return. They are also known as two-way links. There are many effective websites which provide services to help exchange links with others. Sometimes, they are in a form of automated service where you pay monthly or one-time fee and they help you do the dirty job. Another form will be providing you a community or platform where you trade links with other webmasters. Some experts have commented that this form of linking is of lesser value because major search engines have given lesser credit to it. The experts believe only to exchange links with relevant websites which have high page rank and avoid websites that have adult or illegal content.
Three-way links. This is a method which described in its simplest form will be having website A links to B, B links to C and C links to A. However, this type of linking is usually achieving by done through a third party which requires a fee. By getting your website handled by a reputable service, your website will be well taken care of. Sometimes, this process is automated and requires little effort. Your website will link to others but rest assured that these websites will not be linking back, if not it will be two-way linking. In this way, you are creating another form of one-way links but through a third party.
There are many other link building services available for you to explore but do take note that not all of them provides effective results and some of them may even cause you to be blacklisted by the search engines. Do find out more about them before engaging to their services.
Getting link building services can help you save effort, time and money, when used well it can help you achieve higher results with search engines. Some of the recommended services will be 3waylinks, linkvana and link machine.
The quality of links is important as well, having BBC or MSN pointing to your website carries more weight than links pointing from personal blogs. One way to determine whether the page carries enough weight will be from its page rank. Having a website of page rank 4 linking to your website compared to a website of page rank 1 means creating four times value to your site. So keep focusing on getting links from high page ranked websites.
Link building is a long term strategy to have your website rank higher on search engines. There is a program that you will love to use to see your link popularity, called link popularity check. Try searching for it. You will need to have constant increasing links pointing to your website.
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29 comments:
I miss the old ways of link building back in the days.
Having links from good sites can really add credibility to one's site.
link building is something i have to work on for my site. as a blogger, there are just too many things we have to do yet we have too little time. great excuse, haha!
link building really improves blog's ranking
Thank you so much for this very informative article. I really want to improve my sites this year so this is very helpful.
This is interesting! That's why I love commenting on other blogs especially when I do my rounds in the blogosphere because you leave bread crumbs leading back to your site. You'll be surprised to find that people from North to South of the hemisphere are reading your blog too.
I've been trying to learn the trick in seo and pr ranking and I usually encounter these terms. You made it easier to understand. Good job
I do find exchange links from different bloggers is another way to build up link from your blog towards the other blogs.
link building can do good or harm your website, it is important to create backlinks to sites relevant to your sites and never engage in link farming
I don't work much on my links, I dont know how.
I am not good at SEO, but I know linking is very important for your website/blog.Thanks for sharing.
hmmm I never really pondered on the use of link building, now I understand it better, thanks to this article :)
I have few inbound links these days, I wish uso pa ang exchange links gaya before.
This link building really helps sites to be noticeable and highly ranked. It should be one major consideration to take by blog owners like me.
Before I don't understand the purpose of linking sites. But now for over 4 years of blogging, see the advantage of good sites link to your site.
I am not sure how to build links in the right way. I am happy that I can see my link from other websites and help me promote my website. I think commenting helps too ;)
I must say this article is very significant and worth a read by a blogger who is into paid advertising like me! Thanks for the share!
It is good to see posts that give truly quality information. Your tips are extremely valuable. Thanks a lot for writing this post. Thanks a lot for sharing. Keep blogging.
I will probably be back again to browse much more, many thanks for the data.
I like your approach on the topic. Your article is as interesting as your previous writings. Keep up the good work, thanks a lot.
Nice post, Critical things are explained in details. I appreciate it. Thanks.
Doing proper link building is always important for any site to do proper seo.
Reading articles like yours really help me in getting traffic to my own blog. I love it when people share their knowledge for free.
I enjoy reading articles like this..it helps me a lot with my own blog. Thank you for sharing your knowledge.
Link Building is always the key - and from what I head it would be much beneficial if the site which is linking you has a good PR or good traffic.
I guess when you are linked to other website, you form a stronger chain.
I understand link building means , other site linking to your site, but i still dont get the idea about do follow and non follow link, any idea?
I never fully understood what link building meant until now. Thank you, this is very helpful to me, specially since I hope to really increase my site's ranking.
Link building used to be linking to online friends. Nowadays it's different.
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Thank you for your comment and hoping to follow this blog. Have a backlink, for me to visit your blog too.